SuperFun Beach Resort, Runaway Bay, Jamaica

Theme changes, but niche market the same at property on island’s north coast

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From Paul Kandarian

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One of three pools at SuperFun Beach Resort in Runaway Bay, Jamaica, an all-inclusive resort

SuperFun Beach Resort & Spa opened in October 2010, after being closed for rebranding from its former name: Hedonism III. The “erotic theme” associated with Hedonism resorts has been dropped, but the niche market – couples and singles over 18 – remains the same. SuperFun has 210 rooms, 15 suites, 4 restaurants, 6 bars, and an elevated see-through Jacuzzi. And that's not the only bit of hedonism that seems to remain: There's still a clothing-optional beach, just no nude pool.

All-Inclusive SuperFun Beach Resort Rooms

There are a total of 210 rooms, plus 15 suites including 38 adjoining rooms, at the resort. All rooms and suites have air-conditioning, tile floors, 1 king or 2 twin beds, available triple rooms, TV, coffee makers, Jacuzzi tub, safe deposit box, and CD player.

The room categories are deluxe, deluxe poolfront, deluxe oceanview, deluxe gardenview suites, premium oceanfront, and premium oceanfront suites.

All-Inclusive SuperFun Beach Resort Restaurants

The water slide at all-inclusive SuperFun Beach Resort in Jamaica cuts, in part, through the resort's nightclub.

All meals and snacks are included, along with wine at lunch and dinner, and unlimited local and international brand cocktails.

Dining options are: Munasan, a Japanese restaurant; Martino’s, an Italian restaurant with a Jamaican twist; Jimmy’s, which serves breakfast, lunch and dinner buffets and where dining options vary based on demand; and the Reggae Café, a seaside eatery offering Jamaican favorites.

All-Inclusive SuperFun Beach Resort Activities

The resort has three swimming pools (one in an enclosed courtyard with swim-up bar and elevated sundeck), three Jacuzzis (one of which the resort claims is the world’s only elevated, see-through hot tub), and a water slide that winds through the resort’s nightclub.

Water sports are included (non-motorized) such as sailing, windsurfing, kayaking, snorkeling and glass-bottom boat rides. Other activities included are tennis, basketball, volleyball, fitness center, daily activities and nightly entertainment.

Activities at extra cost include Internet access and spa services.